100 Luxury Instagram Accounts to Follow: Designer Bags and Accessories

From Chanel to Gucci and Hermès to Dior, our five-part luxury Instagram series continues with an insider’s guide to the most influential accounts in the world of handbags and accessories.


Susie Lau, also known as Susie Bubble, started her fashion blog, Bubble stylefrom her home in London in 2006. Today, she is one of the most influential voices in British fashion and writes a weekly column in Magazine ES. Her Instagram account combines her love of London with all things fashion. Expect photos of her at couture shows and high-profile parties, wearing the season’s must-have clothes, shoes, accessories and handbags, plus the occasional personal message featuring her baby and young daughter.


The fashion enthusiast has been a social media phenomenon since graduating from high school in 2013. After a two-year hiatus from 2019, Gross resurfaced on TikTok in 2021 with a new mission: to make the luxury fashion as accessible as possible. In its informative content – almost always introduced with its signature slogan, “Let’s talk about it” – it discusses the value, price and cult status of luxury goods, including Hermès Birkins. Thanks to his calm demeanor, distinctive soothing voice and genuine desire to engage, share and connect with his audience, he has amassed over a million followers on his social media.


Gucci Vault is an online concept store that offers rare vintage Gucci pieces, exclusive capsule collections and limited edition styles, as well as items from other famous brands and emerging designers favored by Gucci’s creative director, Alessandro Michele . Following her Instagram account is a perfect way to keep up to date with vintage drops, NFT releases, and new collaborations.


For your daily dose of style inspiration, look no further than the Swedish content creator known on Instagram as Bagsionista. She uses her account to document her travels around the world as well as her fashion choices, regularly posing in a favorite outfit with the handbag from her collection that complements her best. She also shares insider tips and tricks, such as how to pack for short and long-haul flights.


The official Christie’s Handbags & Accessories Department Instagram account is a list of the most collectible handbags offered in our auction rooms around the world. From Hermès Mini Kelly 20 II to vintage Louis Vuitton trunks, there is a piece for every collector and every budget. You’ll also find informative videos featuring our specialists, as well as details of upcoming private sales and auctions, as well as show dates and handy tips on how to register, bid and to record the parts.


Norwegian influencer Marianne Theodorsen knows a thing or two about handbags. She writes about bag trends and must-have styles for Vogue Scandinavia and shares her insider tips for finding vintage pieces on her social media. What sets her apart from most fashion influencers, however, is her unconditional love of color. True to her bold and bright style, her Instagram feed is a rainbow-hued delight: there’s no shortage of candy-colored outfits, bags and accessories.


Thanks in part to the viral power of TikTok, early 2000s style is making a comeback. Need a reminder? Think the bootcut jeans, crop tops and oversized handbags worn by Paris Hilton, Nicole Richie and Kim Kardashian. For a nostalgic trip down memory lane, look no further than Handbag Bible’s Instagram account, which features a slew of paparazzi images of ‘It’ celebrities with the bag of the day. From Lindsay Lohan and her oversized orange Birkin to Gwen Stefani sporting a Dior Cadillac clutch, it’s a must-have for any Y2K fashion sentimentalist.


You’ll be hard pressed to find a more glamorous Instagram feed than The Real Fashion Blogger. A lover of French fashion houses such as Dior, Chanel and Louis Vuitton, she uses her account to share her favorite designer outfits, bags and accessories, as well as photos from her luxury travels.


The Notorious Pink is Hermès’ resident writer for ScholarshipBlog (see 15 below), one of the leading voices online for designer handbags and accessories. It is therefore no surprise that his Instagram account highlights his favorite Hermès pieces, as well as his most recent ScholarshipBlog items – covering everything from the latest Hermès trends and colors to limited-edition collectible styles.


Fashion influencer Ratti uses Instagram to document two of her passions: food and Hermès handbags. Although based in Switzerland, she travels extensively across Europe, regularly uploading glamorous snapshots of her shopping sprees, coffee stops, drinks and dinners in Paris and Rome. In most of them, her handbags take center stage.


If you agree that size matters, this account is for you. Designed by Milan-based graphic designer Virginia Rolle in 2019, The Big Bag Club is packed with larger-than-life versions of cult classics, including Chanel’s 2.55 quilted bag and Dior’s embroidered crossbody bag. Although the bags look real, they have actually been digitally enlarged and superimposed over existing images. “It’s a different way of looking at the fashion industry, it’s more relaxed and less snobbish,” Rolle said. vogue. “That way brands look friendlier and make fun of themselves.”


Rachel Koffsky is one of the world’s foremost luxury handbag experts. As Global Head of Handbags and Accessories at Christie’s in New York, she is responsible for consigning, authenticating, appraising and cataloging some of the most valuable handbags offered at auction. In addition to advising clients on their collections and organizing sales of Christie’s handbags and accessories, she is also an auctioneer and collector with a penchant for limited-edition Hermès Constance bags. A quick scroll will reveal that she lives and breathes handbags.


For decades, Hermès has produced some of the world’s most collectible handbags and accessories. Her official Instagram account showcases the most desirable of them, including her coveted range of silk scarves, charms, Birkins and Kellys. It also features news, style tips and facts about the brand’s history, craftsmanship and heritage.


Tamara Kalinic is the creative brain behind the famous fashion and beauty blog Glamor & Glitter. Since launching 10 years ago, she has led social campaigns for Fendi and Chopard, and amassed more than 1.3 million Instagram followers. She was also named one of the UK’s top 100 influencers by The temperature. Brimming with images of parties, fashion shows and collectible handbags, Kalinic’s feed offers a window into her jet-set lifestyle.


Since its conception in 2005, ScholarshipBlog has built up a dedicated following of fashion fans eager for the latest handbag news, reviews, and trend and designer updates. On Instagram, you’ll find 45-second review reels, as well as style tips from industry insiders and articles outlining the season’s must-have styles.


Manila-born Bryan Gray Yambao, also known as Bryanboy, rose to prominence in 2004 with his eponymous fashion blog, featuring self-proclaimed editorial photo shoots and a candid approach. He is now editor-in-chief of Perfect magazine and one of the most influential internet celebrities, with nearly five million followers on social media platforms. His Instagram feed is a combination of glamorous images from fashion shows and parties, and more personal photos from his home in Sweden with his husband and dog.


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This account is an archive of iconic Chanel pieces, collections and advertising campaigns from the 1980s and 1990s. You’ll find photos of Christy Turlington, Linda Evangelista and Kate Moss in Chanel from head to toe, as well as catwalk images and moments rarely seen behind the scenes. Offering a healthy dose of nostalgia, it’s a must-have for any double-C lover.


Renia Jaz, aka Vens Wife Style, is a fashion blogger in her fifties with over 130,000 followers on Instagram. Since starting her blog in 2016, she’s built a cult following with her approach to age is just a number when it comes to dressing. Her feed is filled with images of her wearing everything from leopard print to cowboy boots, proving that fashion can inspire at any age.


If you’re looking for a fashion influencer who effortlessly blends designer and high-street, Lois Sterling is for you. Follow her for styling tips and advice on mixing and matching, plus her favorite seasonal looks. As for handbags, you’ll find her with everything from Loewe baskets to beaded bags from Shrimps.


As an auctioneer and specialist in the Handbags and Accessories department at Christie’s in Hong Kong, Jerry Chang is used to handling some of the world’s most valuable handbags – and his Instagram feed is testament to that. Follow him for details on Christie’s upcoming auctions as well as its flagship sales, which almost always feature a Hermès Birkin, Constance or Kelly bag.